Following a successful re-brand earlier this year, specialist health insurer National Friendly has expanded its intermediary team with the appointment of Lucy Burke as an intermediary sales consultant for the Midlands.
In her new role, Lucy will be responsible for developing new business for National Friendly, through healthcare brokers and IFAs, within the Midlands region. Working directly under intermediary manager, Ian Talbot, Lucy’s role will be field-based, focussing on face to face meetings with clients.
Lucy’s previous experience, working as an intermediary consultant for health insurer HealthSure, ensures she has the necessary expertise and skills to excel in her new role.
Commenting on her new role, Lucy said: “I enjoy working within the health insurance market but wanted to expand my knowledge and skills. At my previous role I worked solely on cash plans but now I will be working with diverse and innovative products. National Friendly is an ideal company to work for; it is a forward thinking business with a unique product proposition and I am looking forward to introducing many individuals and companies to it.”
Ian Talbot, head of intermediary distribution at National Friendly, commented: “We were impressed by Lucy’s extensive and successful background in selling health insurance to the intermediary market. She boasts fantastic customer relationship skills – something that will really come into play within her new role, on a day to day basis.”
“Lucy’s appointment marks the start of a focused approach to selling in the Midlands area, an area that we feel has significant potential, and we are confident Lucy can fully exploit this.”